Google has confirmed that there is a bug affecting Ads and Analytics reporting. This bug is causing data discrepancies for advertisers and publishers who use both platforms.
Google has provided a few workarounds in the meantime, but they are not ideal..Google is currently working on a fix for the bug, and assures that it will be resolved as soon as possible. In the meantime, they are asking publishers to anticipate on the numbers in Ads
Make sure that you are comparing the numbers in Ads and Analytics to see if there are any discrepancies. If there are, you will want to report them to Google.
Service Affected by Disruptions in Google
it’s important to keep in mind that your data may not be accurate. So if you’re seeing any discrepancies, keep them in mind and don’t take any actions based on those reports.
These are the services that faced disruptions due to this issue.
- AdMob
- AdSense
- Google Ads manager
- Display and video 360
- Google ads
- Google analytics
- Search ads 360
Bug Affecting Ads and Analytics:
We’re currently working on a solution to fix this issue, and soon we will update you about this as we have more information. In the meantime, please continue to report the issue using this form so that google could provide a solution as much as possible.
The bug is causing discrepancies in data between the two platforms, so it’s important to make sure that you check your data thoroughly to get an accurate process of how your campaigns are performing.
How to Troubleshoot and fix the Issue:
If you’re having trouble with your ads or analytics reporting, for example if your stats are not updating as frequently as they should, orelse if you see any discrepancies between your Ad Words and Analytics,make sure that you’re experiencing the effects of this bug.
Google also advises their affected users to use the Data Studio reporting tool to overcome this bug issue.If you find any issues even pretending after this, report them to Google so they can look into the issue further.
If you experience this bug, Google advises you to pause all activity in your Ad Words and Analytics accounts until the issue is resolved.google says that they will provide more information as it becomes available.